About Us

It Started with a Question: What Am I Putting On My Body?

Like many women, my journey toward natural fabrics didn't begin with fashion; it began with trying to conceive.

When my husband and I started trying for a baby, I became hyperaware of everything I put in and on my body. I started reading labels obsessively. Phthalates in beauty products. Parabens in lotions. Chemicals in cleaning supplies. The more I learned, the more I realized how much we're exposed to on a daily basis and how much of it can affect our hormones, especially as women.

The changes happened gradually. I swapped out my dishwasher tablets. Then my washing-up liquid. I stopped using perfume (which was hard). Then hair products (even harder, I'm a curly haired girl, and finding natural alternatives felt impossible at first). I changed our hand soaps, our creams, our household cleaning products.

Don't get me wrong, I'm far from perfect. I still indulge in a bag of crisps and have a major sweet tooth. But I made the changes that mattered most to me, the ones I could sustain.

Then I Looked Down at What I Was Wearing

I'd always grown up in a health conscious household. My parents taught me about the glycemic index, whole foods, and eating clean. But fabrics? That was new territory.

The more I researched, the more I discovered that synthetic fabrics—polyester, acrylic, anything petroleum based can contain or trap the same kinds of chemicals I'd worked so hard to remove from everything else. Our skin is our largest organ. It absorbs what we put on it.

So I started changing my wardrobe. Slowly. Cotton. Linen. Silk. Natural fibers that breathe, that don't off-gas chemicals, that feel right against your skin.

When I got pregnant in the summer of 2024, this became even more important to me. Everything that touched my belly mattered. Every choice felt intentional.

The Problem: I Couldn't Find My Style

Here's where frustration set in.

I wanted natural fabrics, but I also wanted to look like me. I didn't want to sacrifice style for substance. I scoured shops, online stores, sustainable brands and while there were beautiful pieces out there, nothing quite fit my aesthetic or my everyday life.

So I did what I've always done: I made it myself.

I've been sewing since my early twenties. I started a fashion brand back in 2014 because I've always been passionate about design, about creating pieces that feel personal and intentional. And now, with everything I'd learned about fabrics and wellness, it felt like the perfect time to relaunch, but with a deeper purpose.

This Is More Than Fashion

What started as a personal health journey has become a lifestyle. It's not just about what I wear, it's about how I live. Natural fabrics, clean beauty, mindful choices. It all comes as a package.

I started making pieces for myself: simple, elegant staples in cotton, linen, and silk that I could wear every day. Pieces that made me feel good, inside and out. And when I wore them, people noticed. They asked questions. They wanted to know where I got them.

That's when I realized: other women are searching for this too.

Why We Exist

This brand exists for women who care about what touches their skin. For women who want to make mindful choices without sacrificing style. For women who are navigating fertility, pregnancy, postpartum, or just trying to live a little cleaner in a world full of chemicals.

You don't have to be perfect. Neither am I. But you deserve clothing that supports your body, not works against it.

Every piece we create is made from natural fibers: soft, breathable, and free from synthetic chemicals. Every design is crafted to be an everyday staple, something you'll reach for again and again because it feels as good as it looks.

This is fashion with intention. Fashion that honors your body and the life you're building.

Welcome. I'm so glad you're here.

MT

A relaunch of MimiTayeb 2014, rooted in purpose, wellness, and timeless design.